Hi all,
Those of you in the selling end of our industry may be interested in a conference coming up in early September (9th through 11th) in Boston. The ISA is hosting their (annual?) Marketing and Sales Summit. I attended last year's in Cleveland, and they fielded a very strong program, with an emphasis on new/social media.
Walt Boyes, whose contributions you see pretty frequently in this forum, is the Conference Chair, and my longtime friend Shari Worthington is Program Chair. Maybe Walt can chime in with what we can expect this year?
If this is your area of involvement, it's well worth the modest registration fee and a trip to Boston. I'll be there.
More info may be found at:
http://www.isa.org/mktsales
Ken Crater
Those of you in the selling end of our industry may be interested in a conference coming up in early September (9th through 11th) in Boston. The ISA is hosting their (annual?) Marketing and Sales Summit. I attended last year's in Cleveland, and they fielded a very strong program, with an emphasis on new/social media.
Walt Boyes, whose contributions you see pretty frequently in this forum, is the Conference Chair, and my longtime friend Shari Worthington is Program Chair. Maybe Walt can chime in with what we can expect this year?
If this is your area of involvement, it's well worth the modest registration fee and a trip to Boston. I'll be there.
More info may be found at:
http://www.isa.org/mktsales
Ken Crater
